Why to Join IIMC and Mass Com

The question that why one should join the world of the mass communication in today’s fast changing world is significant in multiple ways. This is so because in one hand the technological interventions into our day today activities have affected us in many ways. The Technological interventions have altered the focal views in terms of the perception to world outlook, secondly the fast changing nature of the technology has led a caprice into the nature of the jobs and the nature of the doing the job as never been and thus “there is nothing permanent” seems to be true in its present context.




So the question is when the world is changing so fast, how to chase the pace of this change, where to stand in the daily created unemployment, retrenchment, lock off and so on. The answer lies in the question “why Mass Communication?’



Whatever be the pace of the change, one can’t remain aloof of the society and its various dimensions though with the change. That implies more the changes, more the inquisitiveness to know the world and the society out side you and so more the demands of the communications. Thus the point is very clear , whatever way the change is going to come , the means of the communication is going to stand alone, and so your association with the mass communication can alone led you to stand in the period of the rapid social change.



There was a period that only the “Prasar Bharati”, “Doordarshan” and BBC was the only sources for air news, or the news papers with limited access was available, but today the finger nail with chips has the capacity to numerous information, what has remained constant is that the communication for your life to quench the thirst of intellectual side. Today we have the specialized channels for every target group, from old age home people to infant with Lactose in hand. Did you notice the changes that have erupted out of the jinn box? We have the MTV, Life style, Religious channels, 24X7 news on air, ZEE, Star and so on that list is becoming voluminous.
 
 
Contact Dr Sanjeevb to Guidance on your media aspirtaions
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